In order to become better in any industry, you must keep learning and staying up to date. I continue to be excited about internet marketing and I continue to read and sometimes invest in information products in which I can learn more about marketing or new techniques.
I don’t particularly go out of my way to purchase info products but the ones that I have purchased have been really good in my opinion. If you visit the sales page you will notice it isn’t the typical cheesy ones with lots of huge colorful fonts and covered in testimonials. In fact, you can learn some cool stuff just from reading the sales page alone.
The “Lazy” in the title is a little bit misleading as there is work to be done. However, the point is to create mini-sites that are “hands off”, yet continue to earn passive income. Once the initial work is done, it really is a set-it and forget it type of system because there is no need for promotion with PPC ads which can require monitoring, testing, and tweaking. This is also good for those on a tight budget who can’t afford to run PPC campaigns.
The entire eBook has got me to start thinking in a different way which is more like a marketer. I can build out a Web site with no problem but marketing one is a different story. I don’t know how many times I’ve built a site because I personally thought it would make money.
There are ways to go about finding niches that will make money and Chris does a good job of laying out exactly how he does this.
Not every book or eBook I purchase is a winner but I think I’ve been lucky so far with what I have purchased. If you haven’t checked out Chris’ product, at least read through sales page. Reading that will definitely provide some new tactics that you may not have heard of before.
There are many great ways that I have come across to build up RSS subscribers as well as traffic to a Web site. Common methods I’ve seen include:
- Guest articles on other sites
- Free give aways
- Social networking (Digg effect, Stumble Upon, etc.)
Contests are a really cool way to grab attention, especially if the prizes are enticing. I recently entered one on Josh Spaulding’s internet marketing blog and to my surprise, I was one of the winners! To enter the contest you had to subscribe via RSS feed or receive updates via RSS feed email subscription. There were 3 questions to be answered which were great questions as they got me to take a step back and think about why I am doing the internet marketing thing in the first place.
Running a contest can always be a hit or miss. I have read other bloggers who have tried running contests with very little success. I don’t think it is a reason not to try it though. Not every traffic tactic will be a success but you will never know unless you try. After having participated in this contest I think I will try to come up with something cool to give away on my fitness blog.
If you have been wanting to try something creative to build up your subscriber base I’d say give it a try. You really have nothing to lose by doing so because even if it doesn’t bring the results you desired, you will definitely learn what to do better the next time.
Use Aweber Today!
In a few posts back I wrote about how I don’t use email marketing yet. Since then I have decided to give it a shot. You would think after being signed up on list after list, you could kind of get the hang of how it works. Plus, I decided that I will never learn anything unless I begin to take action. I’m sure I will make mistakes along the way and when I do and learn from them, I can pass it on to others who want to try list building out as well.
To begin my list building campaign I decided to go with one of the best autoresponders on the market. I decided to try out Aweber. The reason being that almost every list I’ve ever opted-in to is using them and I’ve read positive reviews about them as well. You also get a 30 day free trial so that also gave me incentive to try them out.
Learning your way around their system isn’t very difficult. If you are not tech savvy, they also provide video tutorials that will teach you how to use everything. I think after about an hour or so I figured my way around. When you set up your first campaign, they have a spam check that lets you know if your copy has too many spam trigger words. Form set-up is a breeze too and they offer pop-up forms and hover forms as well.
I signed up to my first list to test it all out and the emails are sent fairly quickly. You can also add links to the system if you want users to see customized confirmation pages. So far I really like their service. The first thing I did was ask my friends to opt-in to my list to see if there were any problems. That tested well too. I think I will be staying with Aweber beyond the 30 day trial.